A new campaign from IKEA is making headlines for using brutally honest reallife scenes to promote their products.OSLO, NORWAY / ACCESSWIRE / September 20, 2023 / For decades, IKEA has been showing us how beautiful our homes could be. But in their newest campaign, they are boldly admitting that "Life is not an IKEA catalogue". The commercials show the illusion of a pictureperfect IKEA... Lire le communiqué |